Do you struggle with your message? If you struggle with your message, don’t worry – you’re not alone. Even people who work in communications struggle to get their message across. The truth is, you’ve got a very short period of time to explain what you do to hook your...
What is Outreach in Filmmaking Outreach is a central element in filmmaking. But what actually is it? Well, think about it. Once an audience has seen your film, what do you want them to do? Surely it’s more than just watch, right? Do you want your film to shift public...
How to distribute your film Today, there are endless ways to distribute your film and the landscape is constantly changing too. How we released films 10 years ago is almost nothing like how we do it now. Long gone are the days where engaging a distributor was the key...
Communicating In A Crisis This week we’re showing you what communicating in.a crisis is all about. While most crises are unexpected, many can be managed by communicating effectively. If anything, the word ‘crisis’ has become synonymous with 2020. The world...
Who is the messenger? When we say the word ‘messenger’, what do you immediately think of? Social media apps like Facebook or Viber? A barer of bad news? A man’s satchel bag? Maybe it’s all of the above – or none at all. At Moonshine Agency, what our minds immediately...
What is content marketing? Our team are so used to using the term content marketing that it took a curious client to stop us one afternoon and say ‘Hey guys, what is content marketing?’ Oops, our bad for making the mistake of thinking everyone would just know what...
