Why multiple videos are better than one The saying might be less is more – but sometimes more is more. Especially when it comes to video content. Why? Because your audience is crazy for content. And all types of content too. From podcasts to blogs, social media posts...
A simple recipe for great video storytelling Congratulations, you did it! You made a video. You wrote a script. Found some great talent. Worked out a compelling call to action. Got it looking flash in your editing software. Exported it in HD and finally, finally...
Master video marketing – three tips to get you started So you made an interesting (aka unboring) video? Great stuff, go you! Now it’s time to master video marketing. And here come the questions. Where can we see your video? How many views has it had? Oh! And...
Nail your video strategy in 3 steps so you never make a boring video again Nobody wants to make boring videos. And even less of us want to watch boring videos. So imagine if you could nail your video strategy and never make a boring video again? And no, you don’t...
Why you need to know your audience to create winning video content If you’ve clicked on this blog title, we’re going to go out on a limb and suggest you want to get to know your audience so you can create videos that they actually want to watch. You’d be mad not to,...
How to create a powerful fundraising video In 1979, The Buggles told us that video killed the radio star. More than four decades later, video is completely crushing marketing communications for NGOs, non-profits and change makers. Today, videos are being made by...
