International NGO Fundraising Videos

This page is home to a case study for international NGO fundraising videos.  And specifically videos produced by Moonshine Agency for the International Association for Hospice and Palliative Care (IAHPC).

International NGO Fundraising Videos

IAHPC is a non-governmental organization based in Houston, Texas.  It advocates for universal access to high-quality palliative care. And it works towards disease prevention, early diagnosis and the relief of suffering.

We worked directly with IAHPC to produce a strategic communications plan.  This work informed the creation of a series of videos for a fundraising campaign.   These videos also had additional applications including member engagement and UN-level international advocacy.

How To Use International NGO Fundraising Videos

The videos were a way in which IAHPC could connect with both existing members and new potential donors.  They were produced in an informative and engaging format. The aim was to increase member participation by encouraging IAHPC’s network.  And to support their activities and fundraising efforts.

Moonshine Agency collaborated with IAHPC to produce 17 short films.  And also a suite of still photographs to be used in marketing and communications campaigns. This included email direct marketing (EDM) and social media.

This volume of quality content facilitates a meaningful 12-month content marketing initiative.

The films were created with the intent of deepening relationships with existing and potential donors to support the organization’s day-to-day operations.  This is an area traditionally challenging to fund through grants. The funds raised from the series will also help support the traveling scholarships program.  And also a project on establishing institutional accreditation.

In addition to creating international NGO fundraising videos. Moonshine Agency also created videos for a United Nations Office on Drugs and Crime.  The Commission on Narcotic Drugs conference.

We interviewed doctors from Egypt and Nepal about access to pain medications in their respective countries.  And we then put together short films to present at the event at a high-level meeting focused on policy and regulation.

With the capacity to create content in foreign languages.  We were able to reach a wider audience through the production of films in both English and Spanish.

Results

IAHPC commended Moonshine Agency on a well-planned strategic model. And for our expertise in creating meaningful and inspiring films that met their organization’s needs.

The videos have been well-received within the IAHPC’s network and will continue to be used extensively over the next 12 months.

“At IAHPC we have worked with Moonshine Agency several times in the past and they are fantastic. And we recently completed a fundraising project with them with a series of videos.  The resulting videos are fantastic and very well done and the strategy well planned. It was a pleasure to work with Mike and the Moonshine Agency team!

Liliana De Lima

Executive Director, IAHPC

Find Out More

We have a passion for social justice and progressivism that has led to successful collaborations with dozens of leading NGO’s around the world.  So if we can assist you in crafting a strategic communications content plan that supercharges your organization’s mission we’d be delighted to hear from you.

Are you wondering how video could work to advance your mission? 

No problem, just take us up on our offer for a free consultation to discuss your concerns or ideas. We love to talk about ‘video’.

Call us or send an email.  Just click your choice of a button to the right.

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